The Executive Architect: Transforming Designers into Leaders
The Executive Architect: Transforming Designers into Leaders John Wiley & Sons.
Helps designers acquire the skills needed to expand beyond the boundaries of current practice and to exploit the unlimited opportunities and challenges of doing business in the new world economic order.
DLC: Architectural practice Management. The publisher, John Wiley & Sons The authors promote the premise that competitive success in architecture today requires new strategic thinking, marketing sophistication, innovative professional services and effective client relations skills.
Features superlative advice and project examples from more than a dozen outstanding design professionals including Arthur Gensler (creator of the world's foremost practice in interior architecture), Charles Luckman (architect of major building such as the NASA complex) and Judy Rowe.
Published/Edition: (March 1996) .
ISBN/0471113522.: 1STEP
Price | $115.00 |
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Description | The Executive Architect: Transforming Designers into Leaders John Wiley & Sons. Helps designers acquire the skills needed to expand beyond the boundaries of current practice and to exploit the unlimited opportunities and challenges of doing business in the new world economic order. DLC: Architectural practice Management. The publisher, John Wiley & Sons The authors promote the premise that competitive success in architecture today requires new strategic thinking, marketing sophistication, innovative professional services and effective client relations skills. Features superlative advice and project examples from more than a dozen outstanding design professionals including Arthur Gensler (creator of the world's foremost practice in interior architecture), Charles Luckman (architect of major building such as the NASA complex) and Judy Rowe. Published/Edition: (March 1996) . ISBN/0471113522.: 1STEP |